Cold Water Prawns Market Update 2016 and Outlook for 2017
On December 8, 2016, Royal Greenland announced a new feature on their website, an online tool that provides a comprehensive and transparent view of their extensive Foodservice & Gastro range. This product database, accessible via their website, includes all necessary product information. Royal Greenland has launched a new function on their website, www.royalgreenland.com, that offers customers and consumers detailed information about their products. The product database encompasses Royal Greenland's broad Foodservice & Gastro selection and allows users to learn about a product and its origin, as well as gain cooking inspiration. Hanne Kvist, the Director of Group Market Development & Marketing at Royal Greenland, stated: "Each product comes with thorough and detailed descriptions, including cooking tips, storage information, nutritional facts, allergen details, and origin. For our key species, we also provide a short video about the fishing and processing methods. Each product sheet offers valuable information to our customers and promotes transparency in our product range and value chain. It allows for easy tracing of products from the finished product back to its origin." In addition to the readily available information and product transparency, Royal Greenland's customers can also create a personalized catalogue. The search function and menu selection allow users to select only the products that are relevant to them. Royal Greenland's product database is now live and accessible here. Share this news on LinkedIn, Pinterest, or Facebook, or send it by email.