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# New 'interporc' Campaign: "Tasty Has Its Own Colours"
- URL: https://cibocom.ghost.io/new-interporc-campaign-tasty-has-its-own-colours/
- Published: 2020-03-19T00:00:00.000Z
- Updated: 2026-10-07T21:12:24.000Z
- Author: Cibocom
- Tags: #Costa Food Meat, pork

**INTERPORC**, the Inter-professional Agri-food White Pork organisation that represents the pork value chain sectors, has presented its **new spot: “Tasty has its own Colours”** (Los colores de lo bueno).

**"Tasty has its own Colours" emphasises the flavour, quality and nutritional benefits of eating Spanish 'white' pork and the key role it plays in the Mediterranean Diet (the most complete, varied and balanced around).**

This **two wave** TV advertising campaign will hit during the month of March and the end of summer this year.