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# Irish Hereford Prime Ambassador
- URL: https://cibocom.ghost.io/irish-hereford-prime-ambassador/
- Published: 2014-01-15T00:00:00.000Z
- Updated: 2026-10-08T15:07:27.000Z
- Author: Cibocom
- Tags: ABP Food Group, beef

#### John Hayes former Munster, Ireland & Lions Rugby player is now ABP – Irish Hereford Prime Ambassador.

*Pictured with Ross Lewis from the Michelin starred restaurant Chapter One in Dublin* John Hayes former Munster, Ireland & Lions Rugby player is now ABP – Irish Hereford Prime Ambassador. John who is a Hereford farmer for many years in now working closely with ABP & Pallas Foods to promote Irish Hereford Prime throughout Ireland visiting many restaurants around the country.